NJZ (NewJeans) Behavior Towards ILLIT Sparks Backlash, Koreans Demand Apology

Mar 23, 2025 | Features, Music, News | 0 comments

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NewJeans (NJZ) is facing a wave of criticism from Korean netizens following a recent court ruling related to their ongoing legal battle with HYBE. The court’s decision, which granted ADOR‘s injunction against the group signing independent advertising contracts during the legal proceedings, has reignited scrutiny of NJZ‘s past actions and statements, particularly concerning their interactions with fellow HYBE labelmates, ILLIT.

Accusations of Mockery and Unfair Treatment

The root of the controversy stems from ADOR’s CEO, Min Hee Jin, alleging that ILLIT copied NewJeans’ concept. This claim escalated during court proceedings, with NJZ‘s side reportedly accusing ILLIT members of mocking Hanni. As reported by Chosun,

“NewJeans’ side also newly alleged that some I’LL-IT members ridiculed Hanni through their words and actions, but they have not provided any evidence, so it remains unclear what specific mockery took place.”

This lack of concrete evidence has fueled skepticism among the public.

Viral Post Details Alleged Wrongdoings

A post on the popular Korean online forum Instiz has gained significant traction, outlining several reasons why NJZ should apologize to ILLIT. The post alleges that:

  • NJZ complained about ILLIT’s variety show appearance coinciding with their comeback period, prompting the show’s production team to issue an explanation.
  • NJZ involved their parents in filing complaints, claiming that the use of the word “kal-guksu” in other content was intended as mockery.
  • NJZ accused ILLIT members of mocking them during court proceedings without providing substantial proof.

A commentator on Instiz expressed the sentiment of many, stating,

“I sympathize with them for facing unfair treatment from HYBE and support them in standing up to the company. But why are they turning around and doing this to a rookie girl group themselves?”

Public Sentiment Turns Against NJZ

While many initially supported NJZ in their dispute with HYBE, the group’s actions towards ILLIT have triggered a significant shift in public opinion. Netizens are now questioning why NJZ is directing similar accusations and criticisms towards their junior labelmates, mirroring the very behavior they are condemning HYBE for.

Calls for Apology Intensify

The online community is now filled with demands for an apology from NJZ to ILLIT. Comments such as:

“For real, they should apologize.”

These comments reflect the growing disapproval of NJZ’s perceived actions. What are your thoughts let us know in the comment section below!

 

About the Author

Robyn Good

Hello! I'm Robyn, and I'm deeply immersed in the world of K-pop and K-dramas. When I'm not listening to my favorite groups or getting lost in a compelling storyline, I'm planning my next travel adventure. I love discovering new cultures and sharing my experiences
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