The fashion world just got a whole lot more stylish with the official announcement that SEVENTEEN‘s The8 (Xu Minghao), has been appointed as the newest brand ambassador for the iconic luxury house, Louis Vuitton!
[INFO] #THE8 is now officially announced as Louis Vuitton’s New House Ambassador! 🐸🎉
Xu Minghao Louis Vuitton House Ambassador#XUMINGHAOxLouisVuitton#THE8 #디에잇 @LouisVuitton @pledis_17 pic.twitter.com/zxNtqzFu4s
— Worldwide Carats (@WorldwideCarats) April 19, 2025
The exciting news dropped today, April 19th, coinciding with the unveiling of Louis Vuitton’s new art exhibition, ‘Painting From Nature.’ In the official announcement video, The8 exudes his signature artistic flair as he moves through a gallery space filled with striking abstract yellow canvases, his own fashionable presence a perfect complement to the art surrounding him.
While this official title marks a significant milestone, The8 is no stranger to the world of Louis Vuitton. He previously lent his creative touch to the music production for their recent 2025 Fall/Winter Men’s Fashion Show.
The8 now joins an impressive roster of fellow K-pop luminaries who also represent Louis Vuitton, including BLACKPINK‘s Lisa, BTS‘ J-Hope, Stray Kids‘ Felix, NewJeans‘ Hyein, RIIZE, and LE SSERAFIM.
What are your thoughts on The8’s new role? What kind of collaborations are you most excited to see? Let us know in the comments below!
